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Saturday, May 10, 2008

Negative SEO Factors

I thought that for this week I would put together a little checklist that basically summarizes WHAT YOU SHOULD NOT DO in the SEO world...Again, DON'T DO THESE THINGS! Let me know if you come up with anything else so I can post it later, I would really appreciate any help to the list!


1. No real body text on the page - the entire text presented in images

2. Affiliates site - network of sites containing little variety
3. – Over Optimizing Penalty (OOP) - Examples - keyword stuffing, stuffed meta tags, over-labeling H1
4. Link bad neighborhoods - namely, link farms
5. Vile language, ethnic slurs
6. Poison Words? (Possibilities - namely, death, drugs, gambling, etc.…)
7. Excess Cross-Linking
8. Stealing images, text block another domain * Google responds strongly
9. Keyword dilution (Too many keywords)
10. The content changes too often
11. The freshness of a text change (Too much change=penalty)
12. Too many dynamic pages
13. Excess JavaScript
14. Flash Page
15. Using Frames
16. Single Pixel links
17. Invisible Text (text same color as background)
18. HTML code violations
19. Gateway, doorway pages
20. Using phrases that Google has determined to be associated with spam

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