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Monday, April 28, 2008

ALT TEXT

So you might have stumbled upon something called an ALT text...you are probably wondering what in the world it is...Well to be short, ALT text is a description of an image in case a disabled person uses the site so that he or she can navigate the site.

Translated to SEO language...it is a huge factor for bots when they scour your site looking at your content, because believe it or not but bots can't tell what a site is about just by reading your images or flash programming. In essence, it is much better to have a crappier looking site using just HTML than using brilliantly-made and laid-out flash or imagery. Bots cannot read images or flash!

To do an ALT text, just go to the image in question in some kind of programming utility and enter in the text that best describes the image. You should choose something related to your keyword for the page because bots factor that into the equation. Again, be wise about your use of keywords though, don't overstuff and don't dilute your keywords here...

Aren't you just loving this process, you are now getting into the nitty-gritty...

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